New Look, Logo For Pacific Crest
Since our first appearance at the Drum Corps International World Championships in 2003, we’ve been building our infrastructure to tour more effectively, providing safe travel, nutritious meals, and superior volunteer staffing for our members.
In 2010, we shined a light on the quality of our program. We created a design philosophy that described the kinds of shows Pacific Crest would produce and the impact we wanted to have on our audiences. Over the past three years, we’ve asked leaders in the activity to come aboard at various times to work closely with our members and advise our staff – all with the goal of providing the best possible experience we could for our members.
We’ve been building to a time to reflect these internal milestones with a new look for Pacific Crest. Today we’re excited to reveal this new look.
Inspired by our past, our new look symbolizes our commitment to a strong future by using the colors and the “wave” that you’ve come to associate with Pacific Crest.
The teal and gold are richer in hue and play a prominent role. We’ve replaced the circle with a crest, a symbol of group commitment, loyalty, and excellence.
Finally, we’ve made the “wave” stand out, changing the color from gold to black – a wholehearted recognition that our alumni and their contribution are the reasons we’re still strong today.
Our look has changed over the years, and Pacific Crest is not the weekend-only drum corps it was 20 years ago, but we remain steadfast in our commitment to train the leaders of tomorrow by using an activity that so many of us love.